FORBES: Why WWE Should Be Very Worried About Its Future

BY BLAKE OESTRIECHER – FEB 2, 2020


TRIPLE H and STEPHANIEWWE is still sitting atop the pro wrestling mountain, but if the company isn’t careful in 2020, it could begin to fall off its throne.

While Vince McMahon and the world’s No. 1 pro wrestling promotion had its fair share of accomplishments in 2019, including a lucrative new TV deal for NXT and yet another record-setting WrestleMania, the company’s future isn’t exactly full of sunshine and rainbows. Over the course of the past year, the chinks in WWE’s armor have begun to show, with WWE experiencing notable problems with superstar moralerecord low TV viewership and definitive backlash from yet another controversial trip to Saudi Arabia. Just this week, WWE dropped a major bombshell when the company announced it had parted ways with Co-Presidents George Barrios and Michelle Wilson, who had both been with the company for more than a decade. Uncertainty regarding the potential negative effect their departures will have on WWE’s TV product resulted in WWE’s stock price dropping by more than 21 percent and its market value plummeting by a whopping $1 billion as questions remain about why WWE chose to move on from both executives at this time.

Despite WWE still being in the early stages of its huge TV deals for Raw and SmackDown that have given the company a sense of long-term financial security, it hasn’t gone unnoticed that WWE experienced more ups than downs in 2019 due to the state of its programming and the overall lack of interest in WWE as a whole, something that likely played a role in the departures of Barrios and Wilson. Though it’s certainly not time for WWE to hit the panic button just yet, the company does need to develop a sense of urgency that results in instant improvements to its TV product… Read More HERE

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